Lionel's Grand Adventure

Lionel's Grand Adventure is a children's book series writting by Paul Higgerson. We were commissioned to develop the character's look and a brand for the series. 

Service

Graphic Design, Art Direction, Illustration

Client

Paul Higgerson

Year

2011

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“Children will laugh at the comical adventure Lionel undertakes... Lionel discovers the Golden Rule of treating others how you want to be treated. A valuable lesson that is often forgotten.”

 

— Stacie Theis, beachboundbooks

The Series

A number of books were written, and it was  decided that branding each book with a different image of Lionel and a specific color would make them easily identifiable. The images of Lionel were setup to reflect his ordeals in each story. For example, wearing a Santa hat and wrapping the logo with lights for Lionel's Christmas adventure.